Social Responsibility
The company has always been committed to giving back to society, viewing "caring for the community, supporting those in need, and providing disaster relief" as an essential part of its social responsibility. Over the years, it has invested more than 100 million yuan in disaster relief, pandemic response, education, cultural development, and public welfare, contributing to social progress, economic growth, and the well-being of local communities.
Education
Education has been a cornerstone of the company’s community initiatives. For 14 years, the company has been actively involved in advancing basic education, believing that fostering future generations is key to sustainable social development. Its "Joyful Education" philosophy emphasizes creating an engaging, student-centered learning environment that encourages curiosity, creativity, and critical thinking. This approach has significantly improved the quality of education in local schools, inspiring educators and students alike.
Since 2006, the company has further reinforced its commitment by establishing the "Silver Hawk Education Fund." Over the years, the fund has donated nearly 3 million yuan to recognize and reward outstanding teachers and students who exemplify excellence in education and learning. It has also provided financial aid to students from underprivileged backgrounds, ensuring they have the opportunity to complete their education without financial barriers. Many of these students have gone on to pursue higher education and meaningful careers, becoming role models in their communities.
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The company also organizes regular activities such as scholarship award ceremonies, mentorship programs, and school improvement projects. It collaborates with local schools to upgrade educational facilities, provide modern learning resources, and host professional development workshops for teachers. These initiatives aim to create a lasting impact, not only on individual students and educators but also on the broader educational landscape in the region.
Through its unwavering dedication to education, the company has not only enriched countless lives but also contributed to the overall development and vitality of the community. It remains a steadfast advocate for the transformative power of education, ensuring that every child has the tools and opportunities to succeed.
Natural Preservation
The company has also taken on a visionary 20-year-long reforestation project, transforming a once-barren mountain in Gaomi into a lush, vibrant forest park that now stands as a National AA-level tourist attraction. This ambitious initiative demonstrates the company’s unwavering commitment to environmental sustainability and its belief in creating lasting value for the community.
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Starting with a barren landscape devoid of vegetation, the project involved extensive planning, careful selection of plant species suited to the local climate, and years of dedicated effort by employees, volunteers, and local partners. Over two decades, the company has successfully reforested the area, creating a diverse ecosystem that supports local wildlife, reduces soil erosion, and improves air quality.
Learn more about the Thousand Oaks Nature Reserve
The forest park is more than an environmental success story; it has also become a cherished community space. With its picturesque scenery, winding trails, and tranquil atmosphere, the park offers a peaceful retreat for residents and visitors. It serves as a venue for outdoor activities such as hiking, picnicking, and nature walks, fostering a deeper connection between people and nature. The park’s transformation has also boosted local tourism, contributing to the regional economy and creating new opportunities for businesses and jobs.
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Beyond its ecological and economic benefits, the project symbolizes the company’s long-term vision and dedication to social responsibility. It reflects the belief that sustainable development is not just about business growth but also about giving back to the community and preserving natural resources for future generations.
